Strategy or opportunities

Many business people struggle to earn a serious flow of income during hard times of today.

Many of them lacks though the basic understanding of the business world : if you are an employee, you have an exclusive "client" (who is your employer) and not many, as have any usual successful business. If you are the owner, you can have a lot of real clients, on which you must focus to fulfill their orders and receive their business.

What fail to understand the brokers and intermediaries of today is that they must earn the attention and trust of the clients, not of the competition. They just try to convince the others how reliable are they, how serious and trustworthy. Which is a mistake, because is like trying to convince anyone on a street that you are a serious people. Most often "sober" is mistaken by "serious" and noone ask if you are indeed professional or not. Simply because most of them are not, too, and they cannot check that by themselves. In a street you meet daily new people that come and go away. They are though NOT YOUR CLIENTS !!!

If you chase opportunities, you can never succeed. If you have a strategy, you can. "Yes, you can !"